“A Ilha” wins Gold at the Japan World Tourism Film Festival

Bensaude Hotels has just received international recognition for its film “A Ilha” (The Island) with the award of the Gold Medal at the prestigious Japan World Tourism Film Festival (JWTFF). This award, achieved at Japan’s largest tourism film festival, marks the brand’s entry into the prestigious global CIFFT circuit, the most significant recognition scheme in the field of global tourism communication. Produced by Lobby Films & Advertising, “A Ilha” offers a sensory and immersive approach that transcends the conventional promotional format, exploring the intimate connection between the hotel experience and the unique identity of the Azores.

The event, which highlights the very best in destinations, services and cultural narratives from around the world, confirms the effectiveness of Bensaude Hotels’ communication strategy. Through this award, the brand reaffirms its commitment to excellence and to promoting the Azores, showcasing the islands’ hospitality and natural beauty to a global and specialist audience.